I am very pleased to introduce you AOC III, the book you be published at some point in April. “It’s time to get busy!” is the subtitle of the book this year. After all it’s been 4 years since the Times Magazine and Adage have voted the consumers, sorry people as the person/agency of the [...]
Archive for the ‘digital’ Category
Age of conversation – Round 3
Posted in books, digital, me me me, thoughts on March 23, 2010 | Leave a Comment »
Is your life just one big RPG?
Posted in digital, thoughts on March 2, 2010 | 2 Comments »
This is one of the most fascinating and scary video I have ever watched. It is interesting on so many different levels that you definitely have to watch it although it is 28 minutes long. The first part of the video is a very eloquent state of where the gaming industry is at the moment [...]
Google superbowl ad
Posted in advertising, campaign, digital on February 8, 2010 | Leave a Comment »
If you have one ad to remember from the Superbowl XLIV, it has to be the Google one. This ad stands out from the crowd for two obvious reasons, they have a great product and they have matched it with an interesting storytelling. You can enjoy the ad below. Only a few moments after the [...]
What is the Internet?
Posted in books, digital, thoughts on January 25, 2010 | Leave a Comment »
Here is one for all the French readers of this blog. I have always been looking for in-depth thinkers of the Internet. I have been reading Francis Pisani’s blog for a few years now but I’ve came across Paul Mathias’ blog just recently. His work is very interesting, you can find his thoughts on ‘What [...]
The illusion of knowledge
Posted in digital, planning, thoughts on September 21, 2009 | 2 Comments »
Here is a rant I’ve been wanting to write for quite a while and today I’ve decided to stick it on the blog and see if it makes any sense. We may have much more digital tools available to our fingertips these days but are we more knowledgeable? I am not talking about the whole [...]
Le tour of Twitter
Posted in digital, media, thoughts on July 28, 2009 | 2 Comments »
You properly understand things when you get stuck into them. This is one of the most important things to understand when it comes to digital. I’ve been using Twitter for about two years now, however I am only using it as a link provider tool to look at other people and inspirations. I have truly [...]
BooneOakley.com
Posted in advertising, digital on July 3, 2009 | 1 Comment »
Very clever use of YouTube. Who needs a website these days!
Thoughts on seeding
Posted in advertising, digital, planning, thoughts on May 26, 2009 | 2 Comments »
Seeding is increasingly important in today’s digital world. However, seeding isn’t working. Good seeding is rare and most of time treated like media buying. If things aren’t done in a right way from a seeders perspective, it is the same from a bloggers perspective as some saw here the opportunity to participate in a vicious [...]
Hadopi bill
Posted in digital, France, politics on May 14, 2009 | Leave a Comment »
The recent French law called Hadopi bill is a total nonsense. The law is supposed to resolve piracy by canceling the users Internet access after three illegal downloads. Have a read at this article from the Guardian if you want to have a better understanding of the law. The law is wrong on many levels [...]
Lance Armstrong – Twitter
Posted in digital, random on February 17, 2009 | Leave a Comment »
How surreal is that? Lance Armstrong telling the world that his bike got stolen on Twitter! Just trying to help. Anyway probably not the best post to get back into blogging however I’ve been quite disconnected recently so I had to use Metro as a source.
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